In the first business model when I was charging clients, I got started by driving some traffic with Google Adwords.

You’re slaved over your post - crafting titles, opening lines, adding depth, designing the post to be eye catching and more - you select the perfect time for your post to go live and hit ‘publish

If you’re trying to sell products and services online, you’re probably looking for that one magic key to make your business work. You buy CDs and DVDs that will tell you the secret.

If you market online, you’ll want to check out Google’s new Insights for Search. Insights lets you see the relative popularity, based on search volume, of various search terms over time.

When we were kids, my friends and I made up a game we called “Made You Look.” Three or four of us would get fairly close together – in a shopping plaza, on the street, or anywhere there were lot

Caroline has done an excellent job of listing the top 15 online marketers.

Data is observational. What do people actually do?

I see this all the time. VERY smart business owners will create a great looking website and then “hope” that their clients will find them. Location is nothing when it comes to the online world.

E-mails have long been the gorilla of the communication world; they’re too big to ignore and they don’t always behave properly.

To many business owners, a website is the only real marketing tool they consider, but that of course is only one of many tools available to the business owner looking to promote his or her company onl

Consumers are NOT Tired of Information. In fact, they are out looking for it on a daily basis. The main difference?

Every day I see a ton of blog posts and articles about complex techniques on what people think are great website marketing strategies.

Building a blog that will get a wide attention from the blogosphere is not an easy goal to achieve.

Millions of Americans are living their entrepreneurial dreams by running a business from home.

The long sales page contains the entire gamut of possible discussion going on in the head of a potential customer (well ideally anyway).

A common worry among designers, when building a website, is that the many affordances we make for usability limit what the designer can do to make it look good or to make it “cool.”

There’s a tremendous amount of content and in some cases debate, being generated in the search marketing and public relations communities about the need to measure brands and reputations online.

Have you ever had that experience where you realize that you actually KNOW something, versus feeling like you’re still learning it?

I seem to be on a roll at the moment bashing the IM industry in general!

Got your marketing plan ready for 2008?