It’s easy to set up an online community. Buy some hosting, pick the tool of your liking and without too much effort you should have set up a ‘community’ in no time.

However, just because you call it a community (or the software vendor does!) doesn’t make it a community. What you have done so far, is installed a piece of software. Have a look at my “It’s about not about the Technology, it’s about the Community” post for a further explanation.

Now you need to attract people to turn this piece of software into a community. Here’s 6 basic tips which can help you spread the word about your community.