There are few things that are more delightful to parents than to see their kids happy: such as the moment right after the kids receive their toy of choice — a doll house, firetruck or new novelty gadget of the season. And few things are more baffling to parents than to see that same toy discarded after a few hours of play, barely to be picked up again.

Can’t blame the kids really — these days, attention spans are shorter than ever and there’s just too much stimuli going around to keep one’s focus for too long. We grownups may not be helping either, when we’re so indulgent.

Yet the market out there for parents who love to splurge is bigger than ever, fueled by those of us who have a lot of disposable income to throw around. Imagine that you have all the money in the world, or maybe you can just plain afford a few more extras in your life — would you be buying some of these things for your child anyway?